Taking Advantage of Convergence
NDS Mobile TV supports content delivery to one-way and
two-way devices. It also integrates with a variety of
handset models, chipsets, mobile operating systems and
SIMs.
In other words, your pay-TV business can take video
entertainment to the next level by delivering a full
range of services to different devices:
Electronic Service Guide (ESG). The
user friendly ESG displays all the content and services
you offer. It also features a customizable, state-of-the-art
GUI with your branding. NDS VideoGuard Mobile TV solutions
let you offer the same look and feel across all devices
that carry your pay-TV service.
On-Demand Services. VideoGuard Mobile
TV lets you securely stream or download content directly
to the subscriber’s devices – either in-band
within the broadcast stream, or out-of-band through the
mobile network.
Mobile Digital Video Recorder (mDVR). The
secure, integrated mobile DVR introduces time-shifted
viewing for the mobile consumer. What happens when the
phone rings while customers are watching their favorite
program? With the NDS mDVR solution, your subscribers can
pause and record the video, take the call and continue
to view their program later because it is stored in the
phone or on removable storage.
Interactive services. NDS has developed
a suite of interactive applications for mobile devices
that enhance the viewing experience and generate new
revenue opportunities. These applications include games,
voting, personalized weather forecasts, participatory
TV and a range of information services. VideoGuard Mobile
TV also supports targeted and located-based interactive
advertising.
Audience measurement. Better understand
your audience and their usage profiles with the NDS
Audience Measurement System (AMS) provides secure reports
of second-by-second viewer interaction with STBs including
linear TV, ESGs, DVRs and interactive applications. The
NDS AMS lets you evaluate how your viewers use different
applications so that you can personalize your service
to meet their preferences.
VideoGuard Mobile TV enables operators to earn revenue
by providing mechanisms for their end-users to access
content by using the ESG, offering interactive applications
that can increase income, and most importantly, by using
VideoGuard conditional access to protect Mobile TV transmissions
from unauthorized use.